Finn mac Cool Vodka

1.) http://www.blushingbridevodka.blogspot.com/


R. E. Hernandez said...
"Once a style is invented, it may last for generations, passing in and out of vogue. A style has a cycle showing several periods of renewed interest."
armstrong&kotler chap.9 pg. 247

I really like the shiek designs and flow of the page. Great color choices and content make this a blog worth reading.
September 17, 2008 1:03 PM

2.) http://www.melodyshines.blogspot.com


R. E. Hernandez said...
"Smart marketers look beyond the attributes of the products and services they sell. By orchestrating several services and products, they create brand experience for consumers."
armstrong&kotler chap.1 pg.7

This blog is very captivating. What your product offers is new experiences! I am happy to see that is just isn't the status quo and that you are really promoting new ideas, change, and new adventures!
September 17, 2008 4:25 PM


3.) http://www.flirtingwithadventure.blogspot.com/
R. E. Hernandez said...
“Many organizations develop formal mission statements. A mission statement is a statement of the organizations purpose - what it wants to accomplish in the larger enviornment."
armstrong&kotler chap.2 pg.37

I love your colorful descriptions of your product. I also like the information about your vodka and how, as a customer, it would be beneficial for me to choose your product.
September 17, 2008 4:58 PM


http://bstatestudios.blogspot.com
4.) R. E. Hernandez said...
"Consumers make many buying decisions everyday. Most large companies research consumer buying decisions in great detail to answer questions about what consumers buy, where they buy, and how much they buy, and why they buy."

armstrong&kotler chap.5 pg.131

Myspace has become such a force in regards to marketing. Myspace serves more then just entertainment and social comentary. It had become newly tapped are for marketing research and awareness. Nicely done!
SEPTEMBER 23, 2008 8:30 AM


5.) http://cerebralcease.blogspot.com
R. E. Hernandez said...
"Cultural factors exert a broad and deep influence on a comsumer behavior. The marketer needs to understand the role played by the buyer's culture, subculture, and social class."
ARMSTRONG&KOTLER CHAP.5 pg.131 bottom of page
Well done, I really like the graphic you created. I am a college student in the United States, a cultural factor that this feeds into are partying it up with friends with bikini clad women. This is a tried and true marketing strategy!
September 23, 2008 8:38 AM



6.) .http://wastedproduction.blogspot.com
Evaluation Alternatives
“The marketer needs to know about alternative evaluation – that is, how the consumer processes information to arrive at brand choices.”
Armstrong&Kotler chap.5 pg.147

Good information on choice. The consumer is hit from many different angles regarding products. Your post is very easy to understand and is clear about its message.


7.) http://creativemindsproduction.blogspot.com

R. E. Hernandez said...
"The recent technology boom has created a digital age. The explosive growth in computer, telecommunications, information, transportation, and other technologies has had a major impact on the ways companies bring value to their customers."
Armstrong&kotler chap.1 pg.26

With the growth of popular video sharing sites such as mypsace, youtube, vimeo, and others, you have tapped into an emerging marketplace to promote your product and to keep tabs on such an amazingly fast paced marketing climate.
September 23, 2008 9:04 AM


8.) http://dreamflowinc.blogspot.com
“Now more there ever before, we are all connected to each other and to things near and far in the world around us.”
Armstrong&kotler chap.1 pg.26

We live in incredible times. Posting a video can reap so many rewards. Your potential customers get to see quick videos of your product that can take only moments to change. You can tailor certain products very quickly and get them back out onto the many free video sharing sites around the globe. Well done with the video, I know you worked hard on it.


9.) http://lvcharisma.blogspot.com
"Attracting and retaining customers can be a difficult task. Customers face a bewildering array of products and services from which to choose."
armstrong&kotler chap.1 pg.14

Customers want to know that the product they choose will do what the mission statement promises. Upon doing so the product will be more able to retain its customers.


10.) http://hellagoodproductions.blogspot.com
"To build customer relationships, companies can add structural ties as well as financial and social benefits."
armstrong&kotler chap.1 pg.17

Great idea to have a contest to create a brand graphic. It builds up customer relations because the customers feel they have a stake in the brand by getting involved with it. It's more then just buying and using it.


11.) http://lady702.blogspot.com
"Markets with few customers and high margins, sellers want to create full partnerships with key customers."
armstrong&kotler chap.1 pg. 16

When I look at your site I feel that you are selling to a small group of people. These would be your key customers. I think you have a brilliant and special product for a select group. nicely done.


12.) http://pheonixpyro.blogspot.com/

"Before setting price, the company must decide on its over-all marketing strategy for the product or service."
armstrong&kotler chap.3 pg.264

I can't wait to see more! You need more content my friend to get this product known and to create a buzz around it. Good luck!


13.) http://prochargedproductions.blogspot.com

R. E. Hernandez said...

"Marketers are sometimes accused of deceptive practices that lead consumers to believe they will get more value than they actually do."
armstrong&kotler chap.16 pg.478

This is one of my favorite blogspots. Well done, you put much thinking into what you wanted to accomplish. Many advertisements will make boasts of their product being better then the rest or that by not using their products they (the consumer) are somewhat inferior. That being said. i am sure your vodka delivers!

September 23, 2008 10:29 AM


14.) http://sapphirestudioproductions.blogspot.com/

Blogger R. E. Hernandez said...

"Companies are realizing the power of good packaging to create immediate consumer recognition of a brand."
armstrong&kotler chap.7 pg.206

Oustanding visuals of your product! Brand recognition is imperative for long life stability of a product. Just look at Coke or Ipod, instant recognition known for quality and product assurance.

September 23, 2008 10:43 AM


15.) http://wickedpaws.blogspot.com/

Blogger R. E. Hernandez said...

"Whereas consumerists consider whether the marketing system is efficiently serving consumer wants. environmentalists are concerned with marketing's effects on the the environment and with the environmental costs of serving consumer needs and wants."
armstrong&kotler chap.16 pg.488

I truely appreciate the effort your company is vying to make, by partnering with other companies with the same environmental friendly goals is most noteworthy.

September 23, 2008 10:57 AM


16.) http://cameleonvodka.blogspot.com/
Blogger R. E. Hernandez said...

"The most basic concept underlying marketing is that of human needs."
armstrong&kotler chap.1 pg.6

I like your color choice and brand name. You will be able to do so much with the cameleon angle. I would like to see more, I keep getting images in my brain of what a cool cameleon influenced bottle might look like. Good luck!

September 23, 2008 11:05 AM



17.) http://blankgoldproductions.blogspot.com
Blogger R. E. Hernandez said...

"The company must also decide how it will serve targeted customers - how it will differentiate and position itself in the marketplace."
armstrong&kotler chap.1 pg.9

I hope it is me you are targeting because your vodka looks awesome. I want to drink it now! I sure hope more flavors are to come.

September 23, 2008 11:11 AM



18.) http://prettyvodka.blogspot.com/

R. E. Hernandez said...

"Where as Gen X spent a lot of time in front of the TV", the millennials "are always on."
armstrong&kotler chap.3 pg.73

This product with its cool bottle design will appeal to the eldest of the Millennials, they are just now graduating from college and are always looking to buy the latest thing. Good luck!

September 23, 2008 11:23 AM